FROM UNIQLO TO ZARA, CLOTHING BRANDS TRY TO WIN OVER GEN Z WITH A NEEDLE AND THREAD

Jesse Sanchez practices sewing during a clothing repair workshop at a Levi's retail store in downtown San Francisco, Wednesday, July 22, 2026. (AP Photo/Terry Chea) 2026-08-10T07:06:45Z NEW YORK (AP) — Encouraging customers to mend worn clothes instead of buying new ones might seem like a self-defeating sales strategy.

Associated Press reports that jesse Sanchez practices sewing during a clothing repair workshop at a Levi's retail store in downtown San Francisco, Wednesday, July 22, 2026.

The report adds: (AP Photo/Terry Chea) 2026-08-10T07:06:45Z NEW YORK (AP) — Encouraging customers to mend worn clothes instead of buying new ones might seem like a self-defeating sales strategy.

But in-store repairs and sewing workshops are becoming essential retail services for clothing brands as they try to appeal to young consumers who want to save money and the planet.

This report is covered across the current DAMMNEWS feeds. Economic headlines can describe an immediate market move or a longer-term change. Readers should separate the reported number from forecasts, commentary and what happens next.

This is a developing report. DAMMNEWS will surface related coverage as closely matched reporting enters the live cache.

DAMMNEWS RSS BRIEFING — generated locally from the available Associated Press headline and RSS excerpt. It is not a summary of the full source article.