THE FERRARI LUCE HAS AT LEAST 500 FANS

Just two months after a bumpy launch earlier this year, Ferrari has reportedly already hit its 2026 sales goal for its polarizing, Jony Ive-designed Luce EV. Ahead of Ferrari announcing its quarterly earnings on Thursday, the Financial Times reports that Ferrari was aiming to sell "just under 500" Luce units this year, and reached that target this month.

The Verge reports that just two months after a bumpy launch earlier this year, Ferrari has reportedly already hit its 2026 sales goal for its polarizing, Jony Ive-designed Luce EV.

The report adds: Ahead of Ferrari announcing its quarterly earnings on Thursday, the Financial Times reports that Ferrari was aiming to sell "just under 500" Luce units this year, and reached that target this month.

Luce sales so far were reportedly driven by "strong demand from China," where EV sales have already taken off from makers like Geely, Lynk & Co, and Zeekr.

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