GLOBAL SUSTAINABLE TOURISM COUNCIL’S NEW FOOD AND BEVERAGE STANDARD SETS 30% PLANT-BASED BENCHMARK - BREAKING TRAVEL NEWS

The Global Sustainable Tourism Council (GSTC) announced a new Food and Beverage Standard that requires 30% of all meals in certified destinations to be plant‑based, effective from July 2026. The change is aimed at reducing the environmental impact of tourism.

In a statement released yesterday, the GSTC said the benchmark will help tourism operators align their menus with global sustainability goals. The new standard will be part of the existing GSTC guidelines, according to the travel‑industry source. No direct quotes were provided in the announcement.

GSTC is the international body that sets criteria for sustainable tourism certification. The 30% plant‑based target follows growing consumer demand for lower‑emission food choices.

• GSTC introduces 30% plant‑based meal requirement in new Food & Beverage Standard.
• Standard becomes effective July 2026 and will be incorporated into certification criteria.
• No direct statements or quotes from GSTC officials were published in the release.

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