In a new feature for The Guardian’s Food section, a critic toured supermarkets across the UK to taste and rate their chocolate ice‑cream. The review focuses on the best offerings, highlighting a noticeable shift toward higher‑quality, less‑processed products.
According to the article, the writer found that most modern chocolate ice‑cream is now free from the heavy cocktail of gums and emulsifiers that once dominated the market. Instead, the options are described as sophisticated, rich and complex, with deep, dark flavours. The critic scored the samples on taste, texture and mouth‑feel, preferring denser, French‑style custard‑based varieties. Smoothness and an effortless melt were key criteria in the assessment.
The ice‑cream industry has been moving away from heavily processed ingredients, a trend that began as early as last summer when the same reviewer evaluated vanilla products. This broader shift aims to deliver cleaner palettes and a more authentic dairy experience, making this review relevant to consumers seeking premium supermarket options.